When we think about designing our dream home, we don’t think of having a thousand roommates in the same room with no doors or walls. Yet in today’s workplace where we spend most of our day, the purveyors of corporate office design insist that tearing down walls and bringing more people closer together in the same physical space will help foster better collaboration while dissolving the friction of traditional hierarchy and office politics. But what happens when there is no office at all? This is the reality for Jason Fried, Founder and CEO of Basecamp , and Matt Mullenweg, […] […]
Tag: engagement
Silicon Valley Uncovered: The evolution of tech, media and its impact on society
In 2010, my dear friend Hermoine Way invited me as the first-ever guest on her then new show, “ Silicon Valley Uncovered ” for TheNextWeb. It aired on January 18th, 2011. I share this with you because the conversation, while several years old now, is strangely better suited for […] .
What Climate-Conscious Cities Can Learn From Each Other
Zollverein, a former industrial site in Essen, lit up for an art installation in 2010. This story originally appeared on CityLab and is part of the Climate Desk collaboration. In many ways, Essen is the envy of cities trying to move past their industrial days. Once the steel and […] .
Live-Streaming for Business: How, When and Why You Should Use It [Infographic]
Live-streaming is a key trend of the moment, with an increasing number of brands and individuals looking to streaming to help boost reach and engagement. And while not everyone can be a live-stream star, and not every live-stream draws an audience, there’s clearly demand there. According to Facebook , […] .
How Users Engaged with the 2017 UEFA Champions League Final on Facebook and Instagram [Infographic]
It’s always interesting to note the actual expanse of Facebook’s reach, and the on-platform conversation volume around major events. The 2017 UEFA Champions League final was held last weekend, and as noted by Facebook “Football is the most popular sport” on the platform. As such, their latest stats on […] .
This Artificially Intelligent Toy Helps Children With Their Emotional Development
Povi is a connected toy on a mission to sharpen your child’s EQ Povi is a connected toy on a mission to sharpen your child’s EQ With an overwhelming growth of screens and devices surrounding us today, many children born into this computing generation are remarkably tech savvy, but […] .
3 Mistakes That Undermine Using Social Media for Customer Service
Five years ago, social customer service was barely a blip on anyone’s radar. Only 10% of organizations where using social channels for customer service. This small pool included risk-takers with a tolerance for potential failure – companies like Comcast. When Comcast established @ComcastCares in March 2008, it was (for […] .
We all talk of innovation, but few us start with innovation in our own work
Brian Fanzo I don’t normally share things like this, but…I’ve had a heck of a week. On Monday, I released what I would consider my most significant research to date on the subject of digital transformation, “ The Race Against Digital Darwinism: Six Stages of Digital Transformation .” I […] .
Do you want your #socialmedia content to go viral? Make sure it’s shareable!
We’ve found the secret behind Media pages’ incredible viral reach, and it can have serious impact for Brands. Everyone wants you to make shareable content. Yeah, us too . After all, it makes sense that having your audience share your story would be an easy way to reach another, […] .
Three Trends That Dominated Social Video in 2015
In 2015, social marketers mastered native video just as it became the fastest-growing ad form on social media. We broke down all of the year’s most successful videos to find exactly what was going on on different social media platforms, and found the trends that drove social marketing to […] .
3 Social Media Engagement Techniques That Work
Need some new social media marketing ideas? Looking for ways to jumpstart your engagement? Whether your goal is to spread awareness or grow your audience, better engagement is your key to success. In this article you’ll discover three ways to improve engagement for your social media accounts . Discover […] .
6 Tips for Writing Headlines That Drive Traffic
Are your headlines performing as well as you’d like? Do you want to write more effective headlines? Using a few simple techniques, you can craft headlines that capture attention and convince people to click through to your content. In this article you’ll discover six tips for writing effective headlines […] .
Industry Experts Predict The Future Of Retail
The world of retail is constantly changing, whether it’s influenced by new technology , the way new products are marketed or how consumers choose to shop , big changes are around the corner. We decided to reach out to those who live and breathe everything retail and ask for […] .
6 Lesser Known Facebook Features You Should Be Using
6 Lesser Known Facebook Features You Should Be Using | Social Media Today With Social Media changing so fast, it’s easy to see how updates can be missed. Over at their HQ in sunny California, the Facebook team (in between surfing and catching some rays) are constantly coming up […] .
How Hillary and the Other Presidential Hopefuls Are Using Snapchat
In the lead up so far to the 2016 election, social media is more influential than ever. In 2012, Mitt Romney barely had an Instagram , and it was only very recently that Obama joined Twitter . Now, social media must be a part of any smart presidential campaign […] .
Why your product needs a conscience
Consumers expect more than pure utility and appealing designs. They want to know that the goods they purchase are developed, produced, marketed, and sold in a manner that respects the environment, the company’s employees, and customers. This isn’t just starry-eyed idealism speaking. Surveys reveal that 55 percent of online […] .
The 5 Best Free Instagram Analytics Tools
Unlike many of the other popular social media platforms out there, Instagram doesn’t have its own analytics dashboard for users and brands to measure the engagement and effectiveness of their posts. Luckily, there are a ton of analytics tools out there that can be used, with some of the […] .
The Value of Smart Social Content Curation
Content curation is a vital facet of strategic social media marketing. Content curation is the practice of discovering, collecting and sharing relevant, high-quality content across your social media channels. A social media presence is no longer optional. If you want your company to be taken seriously, a presence on […] .
What You Need to Know About Facebook’s Relevancy Score
Facebook’s relevancy score is a fairly new statistic for determining ad performance. What determines this metric can be a little unclear. Below are three ways to easily understand and explain the Facebook relevancy score. How It’s Determined Facebook doesn’t provide your ad with a relevancy score until the ad […] .
Interview: Joseph Babcock, Netflix on Discovery and Personalization from Big Data
Joseph Babcock is currently a Senior Data Scientist working on Discovery & Personalization algorithms and data processing at Netflix . Before Netflix, he studied computational biology at The Johns Hopkins University School of Medicine, where his PhD research in the Department of Neuroscience employed machine learning models to predict […] .