Modiface’s Mirror combines augmented reality and facial recognition so shoppers can see what they’ll look like with different shades of makeup before making a purchase decision.
The Mirror combines a 3D live-video feed with a Photoshop-style sampler of more than 2,000 existing products and that maps the shades and textures to a movable, rotatable image of the user’s face.
Mirror’s core format is a sales kiosk, a robust and stand-alone version that automatically grabs a browser’s image and attracts their attention with recommended shades and brands. Once interested, the shopper can experiment with various products until the shopper becomes a buyer.
The concept is also available as a less robust, but considerably less expensive, app that uses a smart phone’s camera to capture the image. The apps are available for iPhones, Android and most tablets.
Mirror also includes an anti-aging mirror that shows the long-term benefits of using various moisturizing and age-reversing products. The featurette shows these effects as a slow progression, demonstrating the gradual effects.
ModiFace began in 1999 with initial research into facial analysis at Stanford University. The work continued through 2006 when ModiFace, Inc was born. Modiface technology has gone on to hold the leading patent portfolio on skin and facial analysis, powering over 150 web and mobile apps with a total of over 50 million downloads as of March 2015.
The commercial version of this newest software—the kiosk—is available for stores and beauty salons for $2,000. This includes the ModiFace Mirror, fully assembled and loaded with the cosmetics and anti-aging software and with a loaded iPad Air2 for portable demonstrations. Those interested can refer to their website for purchasing options.
App versions of the newest iteration of Modiface are available here.