PSFK speaks to Nico Sell, co-founder of the world’s most secure peer-to-peer encrypted messaging system, about the perils of digital security PSFK speaks to Nico Sell, co-founder of the world’s most secure peer-to-peer encrypted messaging system, about the perils of digital security Innovation is the new currency in today’s […] .
Category: Tips and Tricks
How Marketers Can Generate a Constant Stream of Leads from Big Data
Data is everywhere. The number of unique data sources out there is larger than any one organization can wrangle. And make no mistake – these big data sets are thesource of competitive advantage for companies across all industries. But finding the right information from today’s huge data ecosystem is […] .
Why You Need to Update Your Social Media Policies Now and Tips for Getting Started
If you don’t have a social media policy, you need to create one. If you already have one, kudos, and you mostly likely need to update it. Social media policies protect both the organization and its employees by defining what behavior is acceptable online. So why do you need […] .
Bringing Campaigns to the Next Level with Social Intelligence
Bringing Campaigns to the Next Level with Social Intelligence | Social Media Today A constant array of new products, growing competition and constantly changing customer needs… These are the challenges marketers in all industries face today. With increasing pressure on marketing budgets, the success of every campaign becomes crucial. […] .
I keep 200+ Browser Tabs Open, and My Computer Runs Absolutely Fine. Here’s My Secret.
I don’t know about your part, but I make heavy use of tabs. I currently have 200+ tabs open in my Google Chrome Web browser. And sometimes the number is even more. For me it’s a daily thing, as I regularly open new tabs because of my habit of […] .
The Ultimate Guide to Increasing Your Magento Store Sales
ALEXA rankings suggest that 26% of the world’s top 1mn websites use Magento . The problem of attracting customers has been an age old problem, but what do you do once the consumer walks into your online Magento store? There’s no salesperson to offer them products, press upon them […] .
Assume Your Posts Are Public, Because They Might Be Someday
memory hole A fourth-grade teacher at an elementary school near Lubbock, Texas was recently fired over a post on a social network. According to mysanantonio.com , Karen Ftizgibbons published a post on Facebook decrying the resignation of Police Cpl. David Eric Casebolt , the officer at the center of […] .
SMToolbox: How to Monitor Global Social Conversations with Synthesio
What were people saying about your brand on social networks in China this week? What product discussions were taking place on forums in Germany and Brazil? How would you know? Synthesio. The nature of the internet means almost every brand, large or small, is global. However, to track and […] .
New Release: Kali Linux for Docker — Deploy and Play!
Kali Linux for Docker The Developers of one of the most advanced open source operating system for penetration testing called ‘ KALI Linux ‘ have made the operating system available for Docker-addicted system administrators. But, What’s Docker? Docker is a new open-source container technology, released in June 2014, that […] .
The Risk With Cloud — And How To Fix It
Employees need to have the freedom to innovate, without IT restrictions. And cloud allows such liberty. But cloud is built up of compute, network and storage, none of which are yours. The only thing you own in the cloud is your data . When you move applications to a […] .
How to manage email and not let it manage you
Denis Duvauchelle is the CEO and co-founder of productivity app Twoodo . This post first appeared on the Twoodo blog . Unless you do your job exclusively via email, there’s no excuse for you to have that tab or app open. There I said it.. But you do have […] .
Hashtags: When Too Many Hurts Too Much
One time, at a dinner event, I was asked by an older gentleman, “So, you know how hasthags work?” Yes. Yes, I do. For the hashtag neophytes, hashtags are the things people slap on the end of a post. Example: “Great day for a bike ride! #beautifulweather #nofilter # […] .
26 Blogging Tools to Simplify Your Life: An A-Z List
Tweet Do you have a company blog? Are you looking for ways to improve it? Everything counts in blogging. In this article I’ll share some must-have tools for your business blog to help you do all of that and more. #1: Accentuate Social Follower Counts Discover 26 blogging tools […] .
How to Use Visual Content to Drive More Traffic
Tweet Do you create images? Do they inspire your readers to take action? When used strategically images, slide decks and infographics can drive traffic to your business. They also offer the opportunity to provide further value through your content. In this article I’ll share three creative examples from businesses […] .
Split Testing: How to Improve Your Site Conversions
Tweet Do you split test the opt-ins on your website? Want to get better results? To learn how to create effective split tests, I interview conversion expert Joanna Wiebe. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s […] .
How to align your social strategy with the rise of private sharing
Social media always changes and so do people’s sharing and communication habits. In this blog post I would like to put social sharing into a different perspective, shedding light on alternative trends and how these can affect social media strategy and performance measurement. How do people share? It is […] .
Measuring the Right Social KPIs
Tracking engagement is important, but there are right ways and wrong ways to do it. Finding the right type of engagement measurement for your brand’s Facebook® Page depends on a few factors: your industry, business goals, revenue model, and the makeup of your Facebook Page Posts. We’ve analyzed tens of […] .
6 Social Media Monitoring Tools to Track Your Brand
Tweet Do you monitor online conversations? Are you looking for new tools to track your mentions? Whether you want to observe quietly, learn about your customers and what they’re looking for, respond to critics or simply engage in conversation, you need to know what people are saying. In this […] .
4 Ways to Research Your Competition With Social Media
Tweet Are you wondering how your competitors are using social media? Have you explored what works for other businesses? If you analyze the social media efforts of other businesses you’ll find insights to improve your own social media marketing. In this article you’ll discover four ways to research what […] .
How can creative pros prosper in the new economy? Stay in touch with what resonates with you
Creative professionals — graphic designers, artists, photographers and others — are extremely sensitive to the changing winds of the economy. While creative work is critical to business success, clients often have an imperfect view about the process and value of creative labor. Thus, designers have to figure out how to navigate their own […] .